We
Create Websites That Work
Our focus is USABLE website design. We proudly
produce high quality products that enhance your business. You have
business goals, and an effectual web site can work for you to achieve
those goals.
Our
Approach to Website Design
- Collaborate
We work with you to figure
out what will work best for your type of business.
- Gather
We gather the content for
the site.
- Review
We review
your current site
- Implement
We apply
our design to your site.
- Test
We test the site thoroughly.
- Present
We present you with the
site design for evaluation and acceptance review.
- Evaluate
We follow-up new site launch
with a final review and any follow-on needs you have.
Collaborate
Effectual Web
works with you throughout our design and evaluation process. We
recognize the importance of sitting down and spending time understanding
the business you are in and the message you want to send to your
clients. We also know the value of including you in all design stages
to ensure that we provide what you want, as well as need.
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Gather
Interview For Content. The initial stage of
a project involves collecting information. Effectual Web
works with you to learn your business objectives and listens to
what you expect from a website. We have a list of questions to work from. They not only
provide the information we need, but they'll get you thinking about
what you want.
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Review
Effectual Web reviews your site for Look and Feel
and Ease of Use. As Usability Engineers, we approach everything
from the point-of-view of your customers or site visitors. We know
that in order to win clients with the web, your site must be easily
navigated and the content must be clear and concise. We know that
website visitors leave at the first sign of confusing page layout
or frustration with loading times.
After an initial consultation we will provide a quote
and a schedule.
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Integrate
and Implement
Effectual Web pulls everything together and implements
the design. We have the content. We have the graphics. We have
chosen a design. We have organized the structure. Effectual Web's
experienced team of web developers goes to work building or enhancing
your site.
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Test
Test Test Test. Effectual Web performs
thorough usability testing of the site before launching. The best
way to find out how your site appears to others is to view it on
all types of environments, under different conditions. All sites
we design are tested on different machines, with varying connections
speeds, monitor resolutions, operating systems, and browsers. All
links and buttons are tested so that no visitors end up with the
infamous "Page not available message." In addition, we
use team members who are not involved in the design phases to test.
Someone closely tied to the site design may not view it as a newbie
does. Our testers also provide usability feedback on the site. They
report if something is confusing or lacking. You can be assured
your site will go through rigorous testing before being released
to the world.
Need more information to understand the significant
value of usability testing? Check out Jakob Nielsen's site, www.useit.com.
He is the universally recognized authority on Internet usability
and design.
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Present
Voila. Effectual Web shows you the
product of our collaboration. We will go over the benefits and prepare
for release. We are in the homestretch now.
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Evaluate
Post-launch Review. Effectual Web will
run through your site after it is released to ensure everything
is in order. If requested, we will gladly train on-site personnel
to make updates. Many textual changes can easily be made once you
know how.
Or instead, sign up Effectual
Web to provide the Maintenance. It is a good value, and that
way you can be sure that updates will be implemented. No more deserted
content. This is yet another way to ensure your site maintains it
value and continues to work for your business.
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